Why Facebook is Rigged Against Your Sales and What to Do About It
Feeling burned out on Facebook? It’s not you, it’s the platform. In this episode, Kim Ward and Roxanne Lynch spill the truth about social media algorithms, reveal why your hustle isn’t converting, and show how platforms like Pinterest can deliver real growth and leverage for your biz.
Hey, digital boss! Let’s get real for a minute...how many hours, days, and years have you poured into Facebook, thinking more posts, more lives, more hustle = more sales? Been there, done that, and guess what? Sometimes it’s not you; it’s Facebook. Yep, the platform itself is set up to keep your results low unless you pay to play.
In this episode of Life by Design, I sit down with my girl Roxanne Lynch to spill the tea on the harsh truth about Facebook marketing and share the platforms that actually work for family-focused entrepreneurs like YOU.
The Rise (and Crashing Fall) of Facebook Sales
Back in the day, I hit six figures in just four months using Facebook organic marketing alone. But spoiler alert; those days are over. Roxanne drops the truth bomb: the Facebook algorithm now punishes posts with links, calls to action, or anything remotely "salesy". The result? Burnout, stress, and entrepreneurs blaming themselves for a game that was never designed to be won.
Shift from Hustle to Smart Strategy
Here’s Roxanne’s secret sauce: stop fighting where you’re not welcome. Platforms like Pinterest? They love visibility, conversation, and conversions, the very things Facebook hides from you. Roxanne has racked up 4.6 million impressions in just over a year on Pinterest; something that would take decades on Facebook.
It’s proof that you don’t have to hustle harder you just need to hustle smarter.
Why This Matters for Family-Focused Entrepreneurs
You’re building your biz to support family life, the constant grind isn’t sustainable. Roxanne and I are giving you permission to breathe: the goal isn’t endless posts or burnout. It’s leverage. It’s creating income without sacrificing time, memories, or health. And the right platform makes that balance possible.
Your Move
Feeling stuck in Facebook quicksand? It’s not you, it’s the platform. This episode is your reminder to align your strategy with platforms that support your growth, instead of sabotaging it.
